PRODUCTER Completes Its First Investment Round!

BV NEWS
March 10, 2022




The $300,000 round was led by Boğaziçi Ventures with the participation of hiVC.

Product Management Platform Producter, with its $300,000 pre-seed investment from Boğaziçi Ventures and hiVC, has taken another step toward its goal of growing its team and developing its product.

Producter is an all-in-one product management tool designed for digital product companies to collect customer feedback, manage tasks, track roadmaps, and share updates. With its value proposition focused on automating user-centric product development and all communication processes with users, Producter aims to stand out in the product management market. The goal of Producter is to ensure that different teams working toward a common objective can coordinate efficiently while allowing all team members, regardless of hierarchy, to see the big picture. By doing so, Producter supports teams in making the right decisions, working customer-centrically, and achieving common goals. Beyond these features, Producter also contributes to sustaining the success of developed products.

Kenan Çolpan, Investment Committee Member of Boğaziçi Ventures Growth Fund, stated:

“We welcome Producter’s two great founders, Merve Çoruh and Samet Özkale, to our portfolio. I wholeheartedly believe they will create a global brand from Turkey, and that Producter will soon become the first choice of many companies engaged in digital product management.”

Already used daily by companies in Boğaziçi Ventures’ portfolio, Producter receives traffic from over 130 countries and has reached a waiting list of more than 3,000 people. With the investment from Boğaziçi Ventures and hiVC, the company aims to expand its global reach. Most of the funding will be used to launch a new version offering a more comprehensive customer experience, with the goal of making Producter the go-to product management tool in the global market.

Founders Merve Cankız Çoruh and Samet Özkale shared their thoughts:

“With a version that puts the user at the center of companies’ product management processes and provides an end-to-end development experience, we aim to increase Producter’s recognition in more countries. We want to lay a solid foundation for becoming the first product management tool that comes to mind in the global market.”

About Boğaziçi Ventures

Boğaziçi Ventures focuses on establishing and managing funds that invest in technology companies across different verticals and geographies, creating significant added value for portfolio companies. With over 150 investment decisions made, Boğaziçi Ventures partners actively participate in tech ventures, supporting entrepreneurs on their path to international success.

The firm also establishes tailor-made funds based on investor needs and provides custody services for digital assets.

The actively investing BV Growth Fund continues to focus on growth-stage ventures in gaming, fintech, digital health, and retail technologies that are based in Turkey but have the potential to expand rapidly into international markets.